With social media being such a large part of modern marketing campaigns, it’s important to maintain accounts through several platforms, and even multiple accounts in order to separate business from personal communication, or to keep different areas of your business separate. Managing multiple accounts can be exhausting and confusing, leaving little time for the actual running of your business. Social media management apps can help by allowing you to see, and manage all your accounts in one place. Which app is best for you? Here are five of the best-known, to help you decide.
TweetDeck allows users to manage Facebook and Twitter accounts. With a capacity for unlimited accounts, TweetDeck offers users options like scheduling tweets and posts, filtering for content, and getting notifications for new tweets. It’s a good basic social app manager that allows users to handle more than one account in one place. It does require a download.
HootSuite- Similar to TweetDeck, HootSuite offers management of several accounts at once. HootSuite is compatible with Twitter, Facebook, LinkedIn, Foursquare, WordPress and others. HootSuite offers a free service that allows you to manage several accounts. The free service puts limits on how many accounts you can manage, but with the paid version, the number of accounts is unlimited. HootSuite offers keyword searches and statistics, customizable columns for managing information streams, and scheduling for tweets and posts. It’s a nice, easy to use platform, and the best part is, it’s 100% online, no downloads required.
Shareaholic in 2008, Shareaholic leapt onto the scene. Today, the site boasts over 2 million users. Shareaholic allows for content sharing as well as account management. It requires a web browser plugin, and supports Mozilla Firefox, Google Chrome, IE 8, Opera, Safari, Songbird and Bookmarklet, as well as offering plugins for WordPress, Tumblr, Blogger and others.
Hellotxt- Similar to HootSuite and others, Hellotxt allows users to update Facebook, Twitter, and over 50 others. You can update via the site, e-mail or even from your mobile device, and users can post audio, video or photos as well as text updates.
Ping.fm- Ping.fm is a free service that allows users to update their status and tweets on Twitter, Facebook, including Facebook Pages, LinkedIn, GoogleBuzz, Ning, GTalk, Aim, Tumblr, Blogger, WordPress and MySpace among others. See the site for the full list of supported networks. Ping’s primary advantage is that it supports mobile aps, allowing users to update on the go.
|Tom Chu works for PsPrint and PsPrint Blog. When he’s not sitting behind a computer, Tom likes watching sci-fi movies and Japanese cartoons, hitting the golf course and playing with his four dogs. You can connect with Tom via Google+ or Twitter.|