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  Sports are one of the highest- marketed franchises in the industry today. So what secrets do sports marketers know that everyone can apply to their own marketing campaigns? Here are five tips you can learn from Sports to improve your marketing efforts and hit one out of the park! ...

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  Twitter… with over 100 million users as of 2011, has one of the largest audiences of any social media platform on the ‘net. Not a number any business person can afford to ignore. If you reach as little as .1% of the Twitterverse, you will be connecting with 1 ...

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Business, it’s said, is about relationships. Most people prefer to buy products and services from folks they already know. Dealing with strangers is risky business. It’s much more comfortable to do business with people you’ve already established a relationship with. Some people assume that what they do and say online ...

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  Man’s best friend is also a very popular object of designer’s dreams. Animal logos are some of the most eye-catching and effective, because we are instinctively drawn to images that remind us of our pets. With over 78 million dog owners in the United States alone, dogs are an ...

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The only thing worse than bad graphic design is a bad graphic design portfolio. You have two main goals when producing your online portfolio: Impress the potential client with your skill, and help them reach their goal of contacting you. Obviously, your landing pages need to be pristine. The images ...

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Building a portfolio is critical, whether you intend to go it alone as a freelancer or seek out the shelter of a steady corporate job. A website is a necessary tool, but beware. One of the top mistakes new designers make is assuming that a flashy or fancy website is ...

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  Odd and Inspiring Spaces Inspiration is the eternal pursuit of anyone in the creative industries. We are always searching out new and unique designs, always looking for fresh ideas to incorporate into designs. Spending hours in front of a computer screen can sap creativity and leave designs looking flat ...

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You’ve done it. You’ve achieved every freelance designer’s dream- the phone is ringing, and clients are lining up at your door, vying for your time and talent. You’ve achieved success as a designer. Or have you? You’re working late into the night to complete projects. Your spouse and kids have ...

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When you were in school and design ideas were bubbling forth like water from a spring, legal contracts were likely the last thing on your mind. Your plan was simple: You would design amazing images and websites, and people would buy them. Everybody’s happy, right? Wrong. The business world, like ...

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Thumbnail image for Symbolics- 10 Cool Logos with Hidden Meanings

Logos are intended to represent the company, to express their philosophy or ideals and plant an image in the customer’s mind. These ten cool logos use negative space to create an image or convey a message to their customers. Can you spot the hidden messages in these companies’ logos?   ...

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